Last week, I wrote about the difference between customer service and customer experience and promised a discussion with my FiveFour Co-Founder, Dr. Nathan Unruh on the topic.
Here’s that video.
Every time we dig into this topic – service versus experience – I learn something new. I love the analogy that Dr. Unruh uses in this conversation: Experience means going upstream.
Watch the video to see what I’m talking about.
If you have any ideas or questions, shoot me an email.
And if you want to chat about how to design experiences rather than just deal with problems, book a time on my calendar.